Today we were put into groups of 5/6 for a studio workshop, we gathered our images of graphic design that influenced us and placed them into categories of design.
Here is a list that put together, it shows the different aspects of design used in graphics for different purposes.
The categories of design and speciality within design:
1. Illustration
2. Photography
3. Packaging
4. Typography
5. Info-graphics
6. Branding and identity
7. Publication
8. Editorial design
9. Music promotion
10. Letterpress
11. Printmaking
12. Book design
13. Photomontage
14. Modernist/ Postmodernist design
15. Clothing
16. 3D design
17. Architecture
18. Product design
19. Poster design
20. Hand rendered design
21. Packaging illustration
22. Packaging for retail
23. Perfume and cosmetics packaging
24. Food packaging
25. Flat pack packaging
26. Type posters
27. Vector work
28. Retail promotion
29. Fair trade
30. Gift wrap
31. Invitations and cards
32. Album covers
33. Film posters
34. Events
35. Label tag design
36. Food tag design
37. Festival promotion
38. Card art
40. Pattern design for retail
41. 3D modelling
42. Informative
43. Window display
We then had to answer questions for each of the designs.
The following Questions:
1. Who is the client?
2. Who is the intended audience?
3. What is the function?
4. What is the budget?
5. Where is it from?
6. Who is the designer/ studio?
Images we chose:
1. Carl wine
1. Who is the client?
Carl Wine
2. Who is the intended audience?
Wine users, 18 + mainly young adults, the packaging illustration style is more suited to the younger generations. It doesn't scream high end wine as its quite playful and humorous
3. What is the function?
Humorous way to represent what wine people are drinking without having to pay too much attention to the label. Makes drinking wine more appealing to the younger generation.
4. What is the budget?
Low budget - Simple design with a limited colours used. There have been no expensive printing processes used to make the packaging.
5. Where is it from?
Denmark
6. Who is the designer/ studio?
Lovely Package
2. Slanted magazine
1. Who is the client?
Slanted Magazine
2. Who is the intended audience?
Graphic Designers - young trendy designers....edgy
3. What is the function?
To educate, inspire and inform typography enthusiasts and graphic designers
4. What is the budget?
High Budget, as it is mass produced, the style suggests its quite up to date and widely used. As the magazine format requires use of lots of colours and nice stock it could potentially cost allot to create.
5. Where is it from?
Germany
6. Who is the designer/ studio?
Slanted Magazine
3. Fast eddies branding
1. Who is the client?
Fast Eddies Barber Shop
2. Who is the intended audience?
The sophisticated man. It looks quite classy but still quite playful. The black and white colour scheme suggests the products are targeted at an older audience rather than a younger one.
3. What is the function?
To promote and brand a barber shop, Complete with business cards, headed paper, envelopes, price list and more.
4. What is the budget?
The quality of the products suggest it has quite a high budget. There are a range of products also which would add value to the promotional items. The rounded off edges suggest there has been additional processes used which would result in extra costings.
5. Where is it from?
America, Allston Massachusetts
6. Who is the designer/ studio?
Richie Stewart
4. Ceramic design
1. Who is the client?
Private Ceramist
2. Who is the intended audience?
Tea drinkers, late teens/young adults, quite feminine
3. What is the function?
To make a tea cup more interesting, add humour to an everyday task
4. What is the budget?
Low Budget, single colour print
5. Where is it from?
China....maybe
6. Who is the designer/ studio?
Designer's Block UK
5. The potato life cycle
1. Who is the client?
Self guided work
2. Who is the intended audience?
People interested in healthy eating, farming, vegetables, people who want to grow potatoes
3. What is the function?
To inform people of the best time to cultivate potatoes and the environment they need to be in
4. What is the budget?
Low budget, vector based graphic, no phototgraphy used, not much ink needed to produce print
5. Where is it from?
Portland OR, USA
6. Who is the designer/ studio?
August Winfield
6. Font face
Who is the client?
The typographic face painting and photography was a self initiated and personal project between designers.
Who is the intended audience?
Those interested in graphic design, typography legends, type design, illustration video and photography.
What is the function?
A series of posters merging the expressiveness of manual gesture and type design in honour of four outstanding typefaces.
What is the budget?
Medium budget, have to consider the expense of models, makeup artists, photographers and designers involved?
Where is it from?
A small studio located in Gijón in Asturias in the north of Spain, 2010.
Who is the designer/ studio?
It was set up by Raúl García del Pomar and Ismael González, two designers in association with Apito.
7. Illustrated People
Who is the client?
Illustrated People supply cool printed clothing for the clothing chains such as Urban Outfitters, ASOS and Topshop.
Who is the intended audience?
Young fashionable people who shop at Topshop/ are interested in graphic tees and jersey jumpers.
What is the function?
The clothing is a fashion item made for shoppers to wear.
What is the budget?
The garments are mainly made from a similar colour s(black, grey, white, occasional tye dye)
Where is it from?
The studio is based in the East End of london
Who is the designer/ studio?
illustrated People are a combination of designs who love to illustrate and make clothing.
7. Window display
1. Who is the client?
A Bistro
2. Who is the intended audience?
Shoppers, people out and about of any age but probably mostly young professionals
3. What is the function?
To inform people of what the cafe offers
4. What is the budget?
Medium budget, design could have been carried out with cheaper materials however the design would not look as clean and crisp
5. Where is it from?
Bath. England
6. Who is the designer/ studio?
8. The black keys
1. Who is the client?
The Black Keys
2. Who is the intended audience?
People who listen to the music of The Black Keys, from the age group of around 16-40
3. What is the function?
To promote a gig performed in Iowa by The Black Keys
4. What is the budget?
Medium to High budget?
5. Where is it from?
The poster is from Nebraska, America. It is an international design
6. Who is the designer/ studio?
The poster has been designed by a design studio based in Nebraska, America called Doe Eyed
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